Tag Archives: Winter

How To Develop Guest Packages

how to develop guest packages

 

To attract more visitors to your bed and breakfast, you may want to learn how to develop guest packages.  Packages are a great way to reinforce your brand and your inn’s image.  This also allows you to offer discounts without cutting your room prices.  When you bundle several items, services, and features together, this adds more revenue to your B&B business.

 

 

Wondering how to come up with some great ideas for bed and breakfast packages? Can you offer some courses or classes?  If you teach a particular skill (or can find a teacher), offer a bed and breakfast retreat.

Artist Retreat

Bird Watching Retreat

Book Club Retreat

Culinary Kitchen Getaway

Farming Retreat

Board Games Retreat

Gardening Getaway

Photography Retreat

Quilters Retreat

Scrapbooking Retreat

Writers Retreat

Yoga Retreat

 

What about featuring local attractions in your area?

Entertainment Package

Historic Tours Package

Restaurant Package

Spectator Sports Package

Wine Lovers Package

 

Do you want to attract a specific group of people?

Class Reunions

Family Reunions

Girlfriend Getaways

 

How about offering a promotional package during each season?

Winter Specials: could include activities like ice skating, skiing, and snowmobiling

Spring Renewal: everything starts to bloom again

Summer Fun in the Sun: could include amusement or water park tickets

Fall Foliage: certain parts of the country are known for their beautiful autumn colors

 

Is there a specific sport or physical activity that is popular in your area?

Bike Tours

Golf Getaways

Horseback Riding

 

What about promoting the holidays to your guests?

New Year’s Package

Valentine’s Day

Labor Day

Thanksgiving Package

Christmas Package

 

The bed and breakfast package could center around guests’ relationships.

Romance Package (not just for Valentine’s Day, but for any time of the year)

Wedding Package

Honeymooners Package

Anniversary Package

Babymoon Package

Family Travel Deals

 

There are so many different package possibilities:

For more alternatives, offer an a-la-carte approach and let your guests create their own package by choosing from specific add-ons you offer.  They could add chocolate, flowers, heart-shaped balloons, teddy bears, and other special upgrades to their room price.

The package could be centered around the time of the week the stay, “Midweek Specials” for slower times during the middle of the week.  “Spontaneous Specials” for last minute bookings for spontaneous travelers.  Even a Frequent Stay or Extended-Stay Discount.

There are many more bed and breakfast packages that you can put together based on what is in your local area, the types of guests you are trying to attract, your skills, and your amenities.  The key is to design your packages around the desires of the guests you want to attract.

 

Image by Marcus Berg of Unique Angles Photography